Peru -World Cup qualification is expected to boost Peruvian economy

Location: Lima, Peru

Language: Spanish

Voice: Natural

Duration: 00:05:26

Source: A24

Restrictions: A24 Clients

Dateline: 29.04.2022

Storyline

Peru’s possible qualification for the 2022 World Cup in Qatar will create business opportunities for enterprises in different industries across the country.

As Peru will take on either the UAE or Australia for a place at the tournament in Qatar, various businesses have already begun to be generated in the country like the sale of T-shirts and sports equipment.

Many businesses will also begin to promote their products or services with athletes. Bookmakers, restaurants and travel agencies are some of the businesses that see a great economic opportunity in Peru’s qualifying for the World Cup.

Peru’s qualification for the World Cup in Qatar is expected to generate at least one point in the country’s gross domestic product (GDP), which represents 1,000 million dollars.

Merchant and business owners expressed optimism that the news of qualification to the World Cup will increased sales and productions. 

Rodolfo Ojeda Medina, President of the Small and Medium Enterprises Guild (COPE) of the Lima Chamber of Commerce (CCL), said the qualification for the world cup will make Peru gain 54 million dollars directly and 390 million dollars indirectly.

He said sales of household appliances, textiles, clothing, travel, sports equipment, transportation and food will increase.

Shotlist

( Soundbite ) Vicky Quiñones, merchant and business owner VQ Textile Services Peru

Now that Peru is one step away from being in the World Cup, sales have increased. The production. Everyone is at work.

( Soundbite )Beatriz del Pilar, merchant and owner of the business La Barbie del Deporte

Thanks to our boys we continue producing. We keep selling, we have reactivated. Because we were in a low decline due to the entire pandemic that has happened. We are still downcast. But as Peru raises and not only the Rene gallery, but everyone. To everything that is for sale. It is produced and we continue to produce, and produce.

( Soundbite) Rodolfo Ojeda Medina, President of the Small and Medium Enterprises Guild (COPE) of the Lima Chamber of Commerce (CCL)

The expected impact, in Qatar 2022, on direct trade is 54 million (dollars). But indirectly it will affect the market in 390 million (dollars)

( Soundbite ) Rodolfo Ojeda Medina, President of COPE of the CCL

In services we have, for example, 9 million dollars and that indirectly, towards other businesses, will affect 50 million (dollars).

( Soundbite )  Sheyla Yupanqui, merchant and owner of the Wou Confecciones business

We also sell more and earn more. People get excited, we sell more shirts. They buy more shirts. It’s a chain. There is work both for the seamstresses, for those who sell thread, fabric and everything is a chain that favors all of us who produce here in Gamarra (textile emporium).

( Soundbite ) Rodolfo Ojeda Medina, President of COPE of the CCL

The 2018 World Cup saw that this phenomenon rose one point in the national GDP. We are talking about 1 billion dollars. Then look at the impact that sport generates.

( Soundbite ) Rodolfo Ojeda Medina, President of COPE of the CCL

Sales of household appliances, textiles, clothing, travel, sports equipment, transportation and food will increase.

( Soundbite ) Rodolfo Ojeda Medina, President of COPE of the CCL

The sale of household appliances is expected to exceed 7 billion dollars.

( Soundbite ) Verónica Ochoa, merchant and owner of Confecciones Vozart

Because we are a beaten country, but we are also a warrior country. We are also a soccer country, we love soccer. We live, it’s a passion we have. Then the public responds.

( Soundbite ) Rodolfo Ojeda Medina, President of COPE of the CCL

This is an event that reactivates the economy in some way. For this social effect, of euphoria. Peruvians are going to be aligned with respect to the World Cup.

( Soundbite ) Vicky Quiñones, merchant and business owner VQ Textile Services Peru

We have a lot of hope and we believe that our team will qualify and that is why we are preparing ourselves. These turbans are going outside, many people are asking for these turbans.

( Soundbite) Rodolfo Ojeda Medina, President of the Small and Medium Enterprises Guild (COPE) of the Lima Chamber of Commerce (CCL)

We even notice that we are living the effect of the moment. But then comes a queue reactivation. Because let’s say it has been proven that people are more optimistic and ready to make asset purchase decisions. People can buy, let’s say, houses, cars because they are very optimistic. So let’s look at the psychological impact that all this generates and it will generate, at least, 1 point in the national GDP.